Privacy Policy

Privacy Policy

Effective date: August 21, 2025

Rightway Pharmacy (“Rightway,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, contact us, or use our services. This Policy covers website and marketing data and is separate from our HIPAA Notice of Privacy Practices, which governs protected health information (PHI) in connection with pharmacy services.

Information We Collect

  • Information you provide: name, contact details (e.g., phone number), messages you send us, form submissions (e.g., refill or transfer requests), and any files you upload.
  • Service-related details: preferences (e.g., communication choices), and interactions with our website or staff.
  • Device and usage data: IP address, browser type, pages viewed, referring/exit pages, and timestamps collected through cookies, pixels, and similar technologies.

How We Use Information

  • Provide, maintain, and improve our website and customer support.
  • Process your requests (e.g., prescription transfers, refill inquiries) and communicate with you about them.
  • Send administrative messages, appointment/refill reminders, and service updates.
  • Personalize site content and measure site performance and engagement.
  • Detect, prevent, and address fraud, security, or technical issues, and comply with legal obligations.

HIPAA & Protected Health Information (PHI)

When we provide pharmacy services, your PHI is handled in accordance with the Health Insurance Portability and Accountability Act (HIPAA) and our Notice of Privacy Practices (NPP). The NPP describes how we may use and disclose PHI for treatment, payment, and healthcare operations, as well as your HIPAA rights. This website Privacy Policy does not limit or replace the NPP. To obtain a copy of our NPP, please contact us or visit our pharmacy.

Text Messaging, Email & Calls

  • Operational messages: We may contact you about refills, transfers, pickups, or other service-related matters.
  • Marketing: We send marketing communications only in accordance with applicable law and your preferences. You can opt out at any time using the instructions in the message.
  • Message/data rates: May apply from your carrier. Frequency varies.

Cookies & Tracking Technologies

We use cookies and similar technologies to operate our site, understand usage, and improve performance. You can control cookies via your browser settings. Disabling cookies may affect some website functionality.

Analytics & Third-Party Services

We may use analytics and service providers to help operate the website, process forms, or deliver communications. These providers may collect or receive limited information to perform services on our behalf and are contractually restricted from using it for other purposes. PHI is handled in accordance with HIPAA and not shared with analytics tools.

Information Sharing

  • With vendors/service providers: For website hosting, analytics, communications, or customer support.
  • For legal reasons: To comply with laws, regulations, lawful requests, or to protect our rights, safety, and users.
  • Business transfers: In the event of a merger, acquisition, or other reorganization, information may be transferred as permitted by law.

Data Security

We implement administrative, technical, and physical safeguards designed to protect information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Retention

We retain information for as long as necessary to fulfill the purposes outlined in this Policy, comply with legal obligations, resolve disputes, and enforce our agreements. PHI is retained and disposed of in accordance with HIPAA and applicable state pharmacy laws.

Your Choices

  • Communication preferences: You can opt out of marketing emails or texts by following the instructions in those messages. We may still send you service or transactional messages.
  • Cookies: Manage browser settings to limit or block cookies.
  • Access/Update: To request access or updates to certain information you provided through the website, contact us using the details below. For PHI requests, see our NPP.

Children’s Privacy

Our website is not intended for children under 13. We do not knowingly collect personal information online from children under 13 without appropriate consent as required by law. If you believe a child has provided information to us, please contact us and we will take appropriate steps to delete it.

Do Not Track

Some browsers offer a “Do Not Track” (DNT) setting. Because there is no common industry standard for DNT signals, our website may not respond to these signals. You can still manage cookies and tracking through your browser settings.

State-Specific Notices

To the extent state privacy laws apply, we will honor applicable rights and disclosures. Note that PHI governed by HIPAA may be exempt from certain state privacy laws. For PHI rights, please refer to our NPP.

Links to Other Sites

Our website may link to third-party sites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies.

Changes to This Policy

We may update this Privacy Policy periodically. We will post the updated date at the top of this page. Your continued use of the website after changes become effective signifies your acceptance of the updated Policy.

Contact Us

If you have questions about this Privacy Policy, website data practices, or to request our HIPAA Notice of Privacy Practices, please contact us:

  • Phone: (718) 891-7900
  • Or use the contact form available on our website.